I would never encourage my children to be athletes - first because my children are not athletes and second because there are so many people pushing to get to the top in sports that 100 people are crushed for each one who breaks through. This is unfortunate.
Our society is very, very good at developing certain types of skills and certain types of genius. We are fantastically good at identifying and developing athletic skills - better than we are, really, at almost anything else. We are quite good at developing and rewarding inventiveness.
If a candidate for office starts talking about thinning the deer population or investing in barriers to reduce the number of deer on the highways, the other side will probably just ignore him, because they're not going to know what to say about it. But there is a chance that the issue will resonate with voters in an unexpected way.